Michael B Jordan Sets Spring Ablaze with Calvin Klein Underwear Ad

American actor Michael B Jordan sports Calvin Klein Effect low-rise trunks for the brand’s Calvins or Nothing underwear campaign. Photo: Mert & Marcus / Calvin Klein

In fashion, Michael B Jordan has indeed come into his own. Having honed his craft as the face of Coach for multiple seasons, the actor and director now takes the world by storm as the latest muse of the iconic brand Calvin Klein.

In a bold move, Michael B Jordan fearlessly fronts Calvin Klein’s Calvins or Nothing underwear campaign for spring 2023. Captured by the dynamic photography duo Mert & Marcus, the advertisement features a stunning series of black-and-white images.

Michael B Jordan for Calvin Klein Underwear Campaign

Michael B Jordan sports Calvin Klein Athletic underwear for the Calvins or Nothing campaign. Photo: Mert & Marcus / Calvin Klein

As he sets the internet ablaze with his minimal CK underwear shoot, the 36-year-old star is poised to stop traffic with his appearance on Calvin Klein’s famous 55 by 75 foot Houston St. billboard in New York. With his undeniable presence and irresistible charm, Michael B Jordan proves he is a fashion force to be reckoned with.

Calvin Klein 1996 Underwear

Actor Michael B Jordan takes the spotlight in Calvin Klein 1996 trunks for the brand’s Calvins or Nothing underwear campaign. Photo: Mert & Marcus / Calvin Klein

Michael B Jordan dons the Calvin Klein 1996 Trunk for the brand’s Calvins or Nothing campaign. The ad is here to take us on a nostalgic trip back to the ’90s with a contemporary twist. Calvin Klein has left no stone unturned in ensuring that the 1996 Trunk remains true to its roots while being relevant to the present-day audience. 

The style is a fusion of retro and modern, inspired by Calvin Klein’s archival underwear campaign of 1996. The iconic monogram, framed in a box, is the centerpiece of the vibrant logo story. The classic logo is repeated throughout the design, and the distinct graphic language adds to the overall appeal.

This low-rise trunk is designed with a recycled microfiber stretch blend, which promises ultimate comfort, flexibility, and durability. The fabric’s quality is unparalleled, making it an excellent choice for daily wear. The waistband has the iconic Calvin Klein logo, synonymous with fashion and style.

Calvin Klein Modern Underwear

Calvin Klein enlists Michael B Jordan as the star of its Calvins or Nothing campaign, where he wears its Modern Performance underwear. Photo: Mert & Marcus / Calvin Klein

With a striking pose that exudes confidence and style, Michael B Jordan effortlessly showcases Calvin Klein’s latest addition to their men’s underwear line. The Ultra-Soft Modern Trunk is a true gem, and Jordan’s image does it justice.

Crafted from a sustainably sourced modal, this luxurious trunk provides ultimate comfort without compromising the environment. The durable fibers ensure this piece will be a staple in any wardrobe for years. The recycled logo waistband is a nod to Calvin Klein’s commitment to sustainability and adds a touch of modernity to the design.

The sleek contoured pouch and turnback hem are two additional features that make this trunk stand out. The pouch provides ample support while maintaining a sleek silhouette, while the turnback hem adds a clean and polished finish to the overall design.

Jordan’s image wearing the Ultra-Soft Modern Trunk is captivating. His confidence and charisma are evident in every aspect of the shot, and he effortlessly showcases the luxurious yet eco-conscious design of the trunk. Calvin Klein’s latest addition to their men’s underwear line is undoubtedly one to watch, and Jordan’s image is a testament to its timeless style and comfort.