Rare Beauty Has a New Product That Will Be the Highlight of the Season
Girls that love to glow, get your coins together, because Rare Beauty, Selena Gomez’s vegan, cruelty-free beauty brand, has a new product for you. Beginning today, you can purchase the Positive Light Silky Touch Highlighter and its accompanying makeup brush, the Positive Light Precision Highlighter Brush. If you’re ready for a powder highlighter that gives you a natural-looking, glass-like glow sans the stress a liquid highlighter can cause, we suggest you get your hands on this release, stat.
The Positive Light Silky Touch Highlighter is perfect for beginners and makeup experts alike. The talc-free formula goes on in powder form, but instantly melts into your skin for a glowy, dewy, and smooth look. Using prismatic microshimmers, the highlighter creates a semi-sheer shine, enhancing your skin’s natural warmth and light.
“It’s truly lightweight and goes on like silk, and I love the natural sheen it gives you—I’ve never seen a highlighter like this,” Gomez shares exclusively with ELLE.com.
The product also comes in a compact that can slide easily into your makeup bag for a weekend away, or your bag for a day at the office. Not to mention, the Positive Light Precision Highlighter Makeup Brush picks up a lot of product, and a little goes a long way. Gently sweep the brush across your powder compact and apply in light strokes, or press it into your skin and blend in. Once you apply, you won’t need to do a touch-up for hours, if at all. “It’s small enough that it gives me full control of where I highlight, but fluffy enough to make blending easy,” the Only Murders in the Building star adds. The Positive Light Silky Touch Highlighter gives your skin a more subtle, sheer shine in comparison to the Positive Light Liquid Luminizer. If using the highlighter brush on the Liquid Luminizer, you only need one or two drops (take our word for it).
I’m happy to report that I gave the new Positive Light Silky Touch Highlighter a whirl during Art Basel weekend, and it withstood not only the Florida humidity, but occasional cheek-to-cheek kisses, and didn’t transfer onto my mask, either. The highlighter boasts being waterproof, transfer-proof, and smudge-proof for all-day wear. Like most of Rare Beauty’s products, this highlighter has a barely there feel, which I love, and doesn’t weigh down your face. It mixed nicely with my other (admittedly non-Rare Beauty) products and creates a beautiful, glazed gleam to boot.
It glides on silky smooth, and the Flaunt color brought out the natural golden hues of my undertones. While the Positive Light Liquid Luminizer comes in eight shades, the Positive Light Precision Highlighter only comes in four: Enlighten, a cool champagne; Exhilarate, a champagne gold; Flaunt, a true gold; and Mesmerize, a rose bronze. I hope they expand the palette offerings, as I’d love a deep bronze or copper too. I should note that the names of the color profiles don’t match their liquid counterpart, which may make it confusing for some shoppers.
If you’re looking for an easy-to-apply natural highlighter that won’t overpower your face, then this is the product for you. While it officially launches tomorrow, December 6th, on sephora.com and rarebeauty.com or in Sephora and Kohl’s retail locations, if you are feeling a little impatient, today only, you can shop the new Positive Light Silky Touch Highlighter and Positive Light Precision Highlighter Brush on the Sephora app.
Danielle James is an award-winning entrepreneur, fashion and beauty journalist, and co-founder of Safe Space, a show that encourages viewers to have tough conversations with people in their respective lives. She has bylines with Allure, Essence, Nylon, The Grio, Huffington Post, and more, with an expertise is in retail, fashion, and beauty. Danielle enjoys writing about new trends and focuses on making beauty and fashion accessible to all. She is the founder of Model Citizen, a sustainable fashion company that encourages peer-to-peer clothing sharing and supports emerging designers. When she is not working, Ms. James enjoys brunch, travel, volunteering, and spending time with friends and family.