Lee Taps Deaken Bluman, Cherokee Jack + More for Fall Campaign

Mark SeligerLee launches its fall-winter 2022 advertising campaign. Individuals who have forged their path and done the unexpected star in the campaign for Lee Originals. The ad for the current season features singer-songwriter Tai Verdes, actor Deaken Bluman, and model and snowboarder Cherokee Jack.

Lee Originals campaign but also oversees its creative direction. Seliger collaborates with costume designer and stylist Arianne Phillips to create the new advertising. The season honors those who face minor and significant situations in their life with equal parts courage and hope.

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