Culture

Leon Dame Embraces ‘Forward Motion’ for MCM Fall ’22 Campaign

MCM embraces “Forward Motion” with its fall 2022 collection and campaign. The fashion brand celebrates life in motion by diving into the exciting motorsports culture. For autumn, MCM reimagines various classics in a fast-paced world, primarily inspired by vitality and mobility.

Leon Dame takes to a set designed by Leonardo Papini for MCM’s fall 2022 campaign. In striking poses, Leon appears alongside models Ko Ga Young and Sculy Mejia in the ad. Meanwhile, Dan Beleiu photographs the new advertisement while Raphael Hirsch looks after the styling. The models’ wardrobe reflects MCM’s stamp on modernity with dark prints and leather.

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This article was originally published by Thefashionisto.com. Read the original article here.